Mahindra Renault Logan Club Forum and Blog - ClubLogan

Renault to drive in Sandero hatchback

2009-02-23T05:32:03Z

   After freezing production plans at its upcoming Chennai plant due to economic slowdown, French carmaker Renault has decided to use its partnership with Mahindra to roll out Sandero hatchback in India in 2010. The plan will also help the companies use excess capacity at their Nashik plant.

    Sandero will be built on the Logan platform and will be the first product for both companies in the high-volume compact car segment. The car will come in both petrol and diesel versions and sources said the engines would fall in line with the small car definition of the government-- petrol engine below 1,200cc and diesel below 1,500cc with overall length below 4 meters-- to avail lower excise duty

    An official for Renault refused to confirm the company's Sandero move. Pawan Goenka, head of Mahindra's automotive division, said he was not in a position to make any immediate comment on the matter. "Nothing has been decided as yet. Talks are at a preliminary stage,'' he said.

    The Sandero appears to fit perfectly in the scheme of things of both companies in the current market situation. For Renault, it gives an opportunity to enter the high potential small car market without any fresh investment on their part. And for Mahindra, it marks an entry into the small car market, something the company has so far avoided as it focused only on the utility vehicle and SUV category.

    The Sandero makes the task easier for the companies as it shares a number of parts with the Logan, making the sourcing of components cost effective. The car will be distributed from Mahindra's existing network that also sells the Logan. Currently, 140 dealerships sell the Logan and the number is likely to be strengthened by 40 more points by this year-end.

    Mahindra and Renault had decided to join forces in February 2005, initially to produce and commercialize the Logan in India. They formed a 51:49 partnership and lined up an investment of about Rs 700 crores for the Nashik production facility.

    Renault has said it will re-start its independent product plans from Chennai when it gets better visibility about the overall financial situation.

Source :- The Times Of India, Mumbai

New Logan Edge Connect

2009-02-10T04:50:25Z

A new version of the Mahindra Renault Logan Edge is going to be launched. It'll be called Logan Edge Connect and will be launched on 19th February.
Logan Edge Connect is a Special Edition Version of 150 Cars more
loaded than before.This one comes with Bluetooth Device and much more...

Keep watching this space for more Exclusive updates soon!

UPDATE :- Launch date changed to 5th March

Logan's Mega Mileage Run with Overdrive

2009-01-21T06:07:21Z

Alright Guys, Here are some EXCLUSIVE Official pictures of the Logan Mileage Run done by overdrive some time ago. The Mileage they acheived was an Awesome 35.72 KMPL

For the Record :-

2248.23km
The distance that the Mahindra-Renault Logan covered on a tankful of fuel.

62.949 litres
Total volume of fuel consumed during the Mega Mileage Run.
58 hours 44 minutes
Total time that the car ran on a tankful of diesel, in the process covering over 2248km.

35.72kmpl
The fuel efficiency achieved by the Mahindra-Renault Logan 1.5 dCi on the high speed track at the NCAT.

Logan in TNS Automotive Customer Satisfaction

2009-01-10T04:57:18Z

According to the findings of the 2008 four-wheeler total customer satisfaction study released on 31st December, 2008 by leading market information provider, TNS, the diesel car segments have shown a remarkable improvement in delivering customer satisfaction. The Indian car market is dominated by small and relatively low priced petrol cars, which have traditionally delivered a high level of satisfaction. In 2008, the scores of small car segments
have remained largely unchanged, but there is a clear improvement in the scores of diesel car segments, Premium Midsize, Entry Luxury Cars and Premium SUV's

Rankings for the TCS study are done at the vehicle segment-level to provide comparisons among similar groups of vehicles. The models ranking highest in their respective segments for total customer satisfaction are: Maruti Alto in Entry Compact; Hyundai i10 and Wagon R (Jointly) in Premium Compact; Hyundai Getz Petrol in Upper Premium Compact, Maruti Swift Diesel in Small Car - Diesel; Wagon R Duo in Small Car - Alternate Fuel; Mahindra Renault Logan in Entry Midsize; Honda City in Midsize; Skoda Octavia Petrol in Premium Midsize; Chevrolet Optra Magnum Diesel in Midsize Car - Diesel Toyota Camry in Entry Luxury; Toyota Innova in SUV/ MPV; and Honda CRV in Premium SUV.

Overall the industry score has gone up by one point over last year. Most of the manufacturers have maintained their last year's level. However Mahindra has improved its score by 6 points and Toyota by 4 points.Among small cars the new entrant Hyundai i10 scores well on Performance and Design, Quality and Brand Image, whereas Wagon R scores well and improves upon Maruti's strength of low cost of ownership.

Overall the Indian car industry has put up a brave performance in terms of satisfying customers with their products and services in a year which otherwise saw the mightiest crashing globally. The 2008 four-wheeler Total Customer Satisfaction (TCS) study conducted by TNS specialist division, TNS Automotive, is the largest syndicated automotive study in India, representing the responses of more than seven thousand nine hundred new car buyers. This comprehensive study covers over 45 models with customer evaluations taken in the key areas of sales satisfaction, product quality, vehicle performance and design, after sales service, brand image, and cost-of-ownership. The TCS index score provides a measure of satisfaction and loyalty a given model enjoys with its customer.

Logan cheaper by Rs. 60000

2008-12-10T18:46:36Z

Mahindra Renault announces a discount of Rs. 60,000 on its Logan Sedan about a day after Maruti Suzuki and Hyundai Motor decided to cut vehicle prices in the wake of a reduction in taxes.

Nalin Mehta, CEO, Mahindra Renault, said, "We are offering a uniform discount of Rs 60,000 on the car from tomorrow, which is a mix of direct cash discount from us and the benefit arising out of the Cenvat rate cut." The government on Sunday announced a 4-per cent cut in the central value-added tax (Cenvat).

The price cut will be across all the nine variants of the Logan and will come into effect from Wednesday.

The base variant of the car, 1.4 GL (petrol), which is currently priced at Rs 4.72 lakh (ex-showroom Mumbai), will now be available at Rs 4.12 lakh. Similarly, the base variant of the car, 1.5 DLE, will be priced at Rs 5.15 lakh as against its current price of Rs 5.75 lakh. Customers can also avail themselves of a bonus of Rs 10,000 under an exchange offer, which will be in addition to the Rs 60,000 cash discount.

The Price of the base variant of the Logan (GL) at close to Rs 4 lakh. The discount rates on the Logan sedan will be till December 27, the company said. Of late, car sales have received a battering due to the ongoing slump in the industry, largely triggered by lack of adequate finances.

Maruti Suzuki had cut prices in the range of Rs 6,500-23,000 on its models except on the Vitara sports utility vehicle. Korean car major Hyundai too had slashed car prices on models ranging from Santro to Sonata by Rs 8,000-Rs 44,000.

The price-cut makes the Logan all the more attractive to Indian Buyers with its amazing Fuel Efficiency and Low ownership costs.

Discuss this at the Forum:-

Logan Cheaper by 60000 - Discussion at the Forum

-ClubLogan.com

Source : Business Standard

Mahindra Renault Launches The New Logan Collection

2008-09-30T13:59:09Z

Mahindra Renault, a 51:49 joint venture company between tractor and utility vehicle making company Mahindra & Mahindra and French carmaker Renault, today launched the 'New Collection Logan', a new line-up of the Logan sedan.

The fully loaded Logan is now available for Rs 5.08 lakh (ex-showroom New Delhi) and replaces the existing Logan range in showrooms across the country.

The top-end GLSx and DLSx variants incorporate ABS with EBD. The interiors have been changed as well : a wooden centre console and end rack, velvet seat covers and side door trims and a beige dashboard make an appearance. The mid-level GLX and DLX variants' interiors feature a silver centre console and air vents and a beige and black dashboard. New seat covers and a new carpet round out the refurbishments.

The New Collection Logan comes in two new exciting colours - Java Brown and Mocha Green.

The website says, "The New Collection Logan drives in loads of refinement in comfort, style and technology. Built around the Renault's famous Space Optimization Design, it redefines space and luxury. Under its hood, you will find trailblazing technology raring to go. Advanced features like the Advanced Driver Information System (ADIS), collapsible steering wheel and fully protected rear seats, make the New Collection Logan the safest ride on road. Its twin coloured seats with diamond tweed inserts effortlessly combine comfort and style. While its robust lines, strongly marked wheel arches and carved hood makes sure your presence is underlined."

The mid-level variants also incorporate a Driver Information System earlier available only

in the top-end versions of the Logan. The system provides the driver with information like average speed, mileage, fuel consumption and distance-to-empty figures. A special 'tripmeter' also gives the driver an idea of the distance he has travelled since the car's last refueling stop.

"We are launching the new Logan, which is based on extensive customer feedback and further builds on the image and appeal of the car without compromising on its existing attributes" said Nalin Mehta, CEO, Mahindra Renault.

To coincide with the launch of the 'New Collection Logan', Mahindra Renault also announced 'Chaabi mein Gaadi', a contest which gives prospective customers the opportunity to win a Logan. Select people will receive a car key with an invitation to visit a Logan showroom and try their luck. If the key belongs to any of the New Collection cars on display, the lucky contestant gets to drive away with the car. The contest will be on from October 1 to October 31st at all Logan dealerships with a total of eight cars up for grabs.

ClubLogan.com is one of the First to report this..

Mahindra looking to strenghthen ties with Renault

2008-09-08T06:01:25Z

Mahindra & Mahindra (M&M) is gearing up for a big push in the passenger car market with Renault. The homegrown auto major has made a proposal to the French company for joint badging and distribution of new cars that roll out from the Chennai factory, in a bid to expand relationship with Renault beyond the no-frills sedan Logan. The Chennai facility is scheduled to start production from 2010.

The joint initiative can increase M&M's offerings and stake in the fast-growing domestic car market, while providing the Carlos Ghosn-led auto major a strong partner for next phase of growth in India.

"We are working on how to take the relationship forward. The attempt is to see whether Mahindra's joint venture with Renault could be the distribution channel for all of Renault products in India... We are talking to Renault very seriously right now," Pawan Goenka, president of Mahindra's automotive business, told TOI. A distribution agreement is also expected to lead to joint badging, cars sporting both Renault and Mahindra brand names.

When contacted, a spokesperson for Renault confirmed the development. "We are having discussions with the Mahindra group and these could further enhance our existing relationship. While our current tie-up is for production and distribution of Logan, we are looking at expanding the scope to include distribution of Renault cars through Mahindra-Renault joint venture," he said, adding that joint badging was the "stated intention" in the discussions andMahindras brought in a good distribution reach for the company.

While M&M is a leading utility vehicle player with Scorpio, it has decided not to get into the highly-competitive passenger car business on its own. It entered the segment with Logan. And if Renault extends this to more products, Mahindra could be a serious player in this area.

The French company plans to roll out four new cars from its Chennai factory, including small and big ones. It has plans to create a capacity of 200,000 units for Renault cars, while a similar amount will be produced by group company Nissan, which has tied up with Hover Automotive India for marketing, sales, after-sales service and dealer develoment.

After initially being part of Renault and Nissan's Chennai car plant, M&M had earlier this year decided to part ways. Asked what the reasons behind the move were, Goenka said there were no differences between the three companies.

"We did not have a joint venture that we walked out of. We did not sign a joint venture. Clearly, if we walked out in disagreement, we would not talk today of joint distribution.

So, it was a mutually-agreed deal that we will not be part of production."

Goenka said a final decision on the discussions would not be far. "It should happen soon. Maybe, a couple of months and not a year. Remember, the products are coming out from mid-2010."

Source : The Tmes of India, "M&M pans a Drive in the Fast Lane"

Mahindra Renault Logan Edge Launched

2008-07-23T08:18:00Z

Car maker Mahindra Renault on Wednesday launched the limited edition of its passenger car Logan in the country, priced between Rs 5 Lakh and Rs 7.15 Lakh (ex-showroom New Delhi).

The new car, Logan Edge, would be available in both petrol and diesel variants with engine capacities in the range of 1.4 litre to 1.6 litre.

"The new Logan edge is based on extensive customer feedback and is part of our endeavor to offer our consumers the best," Mahindra Renault Pvt Ltd Chief Operating Officer Nalin Mehta told reporters in New Delhi.

The car would come with some additional features like reverse parking censor and better fuel efficiency, he added.

What's new in Logan Edge?

* The new Logan Edge comes with stylish body graphics and also gets a sophisticated Mystique purple shade.
* Logan Edge sports attractive features like Anti-lock Braking System (ABS) with electronic brake distribution system
* Logan Edge also comes with a reverse parking sensor to facilitate easy parking
* Interiors of the logan edge is also afresh with new features like beige leather seat covers, a wood-finish centre console and a high-end Kenwood music system with remote control and USB / iPod connectivity.

Models - Ex-showroom Delhi
Logan Edge 1.4 GLX petrol -Rs4,99,990
Logan Edge 1.6 GLS petrol - Rs5,58,338
Logan Edge 1.6 GLSx petrol (ABS) - Rs5,78,337
Logan Edge 1.5 DLS turbodiesel - Rs6,95,319
Logan Edge 1.5 DLSx turbodiesel (ABS) - Rs7,15,319

Source - Financial Express
http://mahindralogan.co.cc/

New Renault Models Coming to INDIA Soon.

2008-06-23T12:32:00Z

Renault's solo product strategy in India soon change. The company plans a slew of launches by 2010. Carlos Ghosn may be looking for another Indian partner.

Renault India plans to introduce cars across all segments. Having acquired 2.2 % market share with just one product, the Logan, the company now wants to bring out more cars from its Chennai plant.

"We will launch 4-5 in 15-16 months one after the other. We will have a mix of all segments- big and small", said Sylvain Bilaine, MD, Renault India.

Renault's Sedan and Sandero could be a good fit for the Indian market. It has been successful in South Africa, Brazil, and will soon be launched in Europe. Two completely built units, or CBUs, the Twingo and Laguna, which were displayed at the Auto Expo, may also be driven in.

These new launches may be marketed through the Renault- M&M JV but a final decision is yet to be taken.

Even the marketing and branding of Renault-Nissan- Bajaj's

small car will be decided in a couple of months. While the small car plans are moving ahead, Renault's LCV plans are still on hold. Interestingly, Renault is open to even more partners. So, after Mahindra and Bajaj, do not be surprised if Carlos Ghosn goes looking for suitors again.

-http://Mahindralogan.co.cc

-http://clublogan.com

Source : CNBC-TV18

NEW Logan variant for high-end buyers

2008-06-07T00:22:00Z

M&M is launching a limited edition of its Logan car shortly which will target high-end customers. The new variant will be launched sometime in July and will come with a host of refined features to meet competition from some newly launched cars.

Mahindra Renault MD Rajesh Jejurikar said: "The special edition is few months away and will have a new music system, fresh upholstery and enhanced interiors. It will target top-end customers. We have had a good response for our top-end GLS and DLS variants, which are loaded with air bags and antilock brake system and the new feature-loaded model will further re-establish the brand."

The Logan was launched by Mahindra Renault last May and is pitted against popular sedans like the Honda City, Ford Fiesta, Maruti Suzuki SX4 and the Indigo range from Tata Motors.The company is devoid of any small car in its portfolio and has betted heavily on the success of Logan. Tagged as the widest car in the market, the company had sold 1,531 cars in May.

http://MahindraLogan.co.cc

Mahindra Logan Drivathon takes Ahmedabad by storm

2008-05-29T02:46:00Z

Ahmedabad, 26 May 2008: Enthused by the success of the Logan as mirrored in the vehicle's impressive sales performance, Mahindra Renault organized a unique event known as the 'Logan Drivathon' for its customers in Ahmedabad. Aimed exclusively at highlighting the vehicle's superior mileage feature, the drivathon saw participation by 120 Logan owners and engaged them in an effort to generate enhanced customer acceptability and endorsement.

Commenting on the above initiative, Mr. Nalin Mehta, Chief Operating Officer, Mahindra Renault Pvt. Ltd., said, "The Logan has been an unmitigated success since its launch earlier this year, reflecting customer satisfaction with the product, especially its fuel efficient nature. The drivathon is a unique customer-centric effort from Mahindra Renault that will ensure direct interaction with the owner and help him understand his Logan experience better."

The cars were flagged off by Mr. Kapil Mathur, Additional Director, Petroleum Conservation Research Association (PCRA) from Amirag Farms, SG Road, Ahmedabad. The event format saw existing customers drive their cars on a pre-determined route. The basis of this exercise was to ascertain the best fuel consumption figures. Winners were adjudged on the basis of the best mileage figures attained during this drive.

The route for the Logan Drivathon was about 61 Km with regular traffic conditions and took about one hour to cover. The Drivathon passed through the Mehsana Highway before culminating at Shankuj Water Park. All drivers were given a route map for navigation and all vehicles had to compulsorily fill up their tanks to the maximum before they were flagged-off. Fuel was filled in the presence of neutral marshals to prevent any misreporting of mileage figures.

Mahindra Renault officials present on the occasion included Mr. Sunil Lohani - Zonal Head, Gujarat and Rajasthan. All participants were treated to breakfast, tea and cookies. There was also a fun and entertainment programme organized after the mileage rally, followed by lunch and a prize distribution ceremony which saw prizes being given out to high mileage winning cars. The event was a fun-filled one with lots of fun and games, including a tattoo area for kids.

The route for the LOGAN Drivathon was about 61 km with regular traffic conditions and took about one hour to cover. The Drivathon passed through the Mehsana Highway before culminating at Shankuj Water Park. All drivers were given a route map for navigation and all vehicles had to compulsorily fill up their tanks to the maximum before they were flagged-off. The fuel was filled in the presence of neutral marshals to prevent any misreporting of mileage figures.

Prize- Car No.- Average- Winner

DIESEL

1^st- GJ 1HQ 3369- 45.52 kmpl- Yogesh Nayyar

2^nd- GJ 1HP 8828- 37.65 kmpl- Prabhudasbhai Patel

3^rd- GJ 1HN 1185- 36.52 kmpl- Greenen D. Gajera

PETROL

1^st - GJ 1HN 8601- 22.26 kmpl- Sanjeet Banerjee

2^nd- GJ 1HQ 9189- 21.79 kmpl- Ketan Shah

3^rd- GJ 1HN 2505- 20.33 kmpl- Bhagwan Patel

The Logan has received a tremendous response since its launch and has been clocking steady sales numbers each month. It is among the top 3 selling sedans in India and has also received several prestigious industry accolades since its launch eight months ago. It has been named the 'Car of the Year 2007' by HT Cars & Bikes, a supplement of the Hindustan Times and also recently won the Business Standard Motoring Jury Award 2008.

The J.D. Power Asia Pacific 2007 India Initial Quality Study ranked the Logan as the 'Best Entry Midsize Car in Initial Quality', which is the ultimate measure in quality. The Logan received the lowest score of 65 PP100, i.e. Problems Per 100 vehicles, ahead of other leading passenger cars, indicating a high level of satisfaction experienced by customers. It has also been declared the leader in its segment in new vehicle design and performance in India, according to the J.D. Power Asia Pacific 2007 Indian Automotive Performance, Execution and Layout Study (APEAL). The 2007 four-wheel total customer satisfaction study undertaken by leading market information provider, TNS, ranked the Mahindra Renault Logan Diesel at the top of the 'Midsize Car - Diesel' segment with an exceptional score of 96.

Courtesy: Mahindra & Mahindra Ltd., India

http://mahindralogan.co.cc

NEW HOT MAHINDRA LOGAN CUSTOMIZED / MODIFIED FOR THE KILL!

2008-05-27T00:19:00Z

Mahindra-Customisation Launches a Sexy New Customized / Modified Logan. The Ravishing Logan is available in Any Color Combination you want though they have a set of color schemes ready with them too. You can check this car in Mumbai @ NBS International in Chowpatty, Marine Drive. More Picture available @ http://MahindraLogan.co.cc

This is what Mahindra-Customisation Says:-

About the Concept:

The all new Customized Logan enhances the sporty & vibrant expression of your wide bodied car - The Mahindra Logan

Available in five color combinations - Pearl Orange - Bright Red - Sporty White - Leaf Green - Electric Blue with the distinctive Black in gloss finish & matt combination.

The recipe includes the cutting edge technology, design & luxurious amenities tailor made to definitely excite your taste buds. And you have a car that makes heads turn with its exclusive character. Meant to bring exhilaration to the roads.

Kindly note the detailed menu of the Customized Logan:

Exteriors:

• Front grill add-on in glossy black

• Front bumper center bezel in charcoal grey

• Front bumper corner air dams LH & RH in body color

• Side running board spoilers LH & RH in body color

• Rear spoiler in body color

• Rear bumper center bezel in charcoal grey

• Rear bumper corner air dams LH & RH in body color

• Custom painting of body shell

Nalin Mehta appointed Chief Operating Officer of Mahindra Renault Pvt. Ltd.

2008-03-20T07:14:00Z

Mumbai: Mahindra Renault Pvt. Ltd. (MRPL), a joint venture between Mahindra & Mahindra and Renault S.A. of France, today announced the appointment of Mr. Nalin Mehta as Chief Operating Officer. As COO of MRPL, Mr. Mehta will oversee the Sales & Marketing, Supply Chain Management and Logistics and Quality functions of the company. He will be reporting to Mr. Rajesh Jejurikar, Managing Director, Mahindra Renault Private Limited.

The past one year has been very successful for MRPL with its maiden product, the Logan emerging as a strong competitor in the Indian passenger car space with a market share of 12% in the C segment. The Logan has also won several prestigious accolades from consumers as well as the media.

The Mahindra Renault Logan was launched in April 2007 and since then has performed exceedingly well despite stiff competition and tough market conditions. India’s first wide body passenger car has also received several distinctions since its launch eight months ago. With respect to product performance, the Logan outclassed all its competitors in the J.D. Power Asia Pacific 2007 India Initial Quality Study. The Logan was ranked as the ‘Best Entry Midsize Car in Initial Quality’, with a score of 65 PP100, i.e., problems per 100 vehicles ahead of other leading passenger cars, indicating a high level of satisfaction experienced by customers.

The 2007 four-wheeler total customer satisfaction study undertaken by leading market information provider, TNS, ranked the Mahindra Renault Logan Diesel at the top of the ‘Midsize Car – Diesel’ segment with an exceptional score of 96. The Logan Petrol achieved No. 2 position with 86 points in the Entry Midsize segment.

The Logan was also named the ‘Car of the Year 2007’ by HT Cars & Bikes, a supplement of the Hindustan Times and also recently won the Business Standard Motoring Jury Award 2008. The icing on the cake was the ‘Midsize Car of the Year’ Award received at the NDTV Profit Car India & Bike India Awards.

In February 2005 Mahindra & Mahindra and Renault decided to join forces to produce and commercialize the Logan in India. The joint venture is a 51:49 partnership between Mahindra & Mahindra and Renault.

The state-of-the-art Logan facility offers a body shop, stamping shop, a paint shop with a top quality pre-treatment and an assembly line specific for the Logan. The Mahindra Renault Logan was launched on April 3.

Source :- Machinist , 20th March'08.

Logan overtakes City, Verna and SX4 in Feb7 Mar, 2008

2008-03-07T07:30:00Z

NEW DELHI: Utility vehicle major Mahindra & Mahindra’s (M&M) foray into the sedan segment is bearing fruit. It sold 2,753 units of Logan in February, claiming the second position in the segment, leaving behind its traditional mid-segment rival sedans like Honda City, Hyundai Verna and the Maruti Suzuki SX4.

Tata Motors’ Indigo sedan became the highest seller with sales of around 3,322 units in February on account of huge demand of its compact sedan launched in February, which avails concessional excise duty. It is priced at Rs 4.3 lakh, the lowest for any sedan, which had pushed its demand and sales last month. Honda had sold 2,310 units of City, Hyundai has sold 2,132 units of Verna while Maruti Suzuki has sold 1,953 units of SX4 in February.

Logan, after successive pricing and re-positioning in the market, now comes for Rs 4.5 lakh for petrol and Rs 5.75 lakh for diesel variant. According to analysts, it has posted a stronger performance due to high demand in commercial fleet operations and customers upgrading from the premium hatchback segment.

Mahindra Renault managing director Rajesh Jejurikar told ET, “Logan’s application in commercial fleet operations is a big booster for us. It has helped us to give the highest numbers since its launch. We have given the customers the options to own a big car at the price of a hatchback, which has been accepted well. Logan is emerging as a strongest contender in the mid-size car segment. There is huge a demand for the diesel variant which forms around 65% of our total sales due to its high fuel efficiency and now comes with a waiting period in some markets.”

The company had sold more than 22,500 units of Logan, since its launch in May last year. While it has ruled out any hatchback or a compact variant (under 4-metre length like the Indigo sedan) which is now taxed at concessional 12% excise (after the budget), against 24% for all other sedans, it will soon be launching a new brand campaign for Logan.

“We shall be informing the customers of the high-quality of this international car and its phenomenal fuel efficiency. With one of cheapest sedan, we are looking at significant increase in the market-share in the mid-size car segment,” Mr Jejurikar said. Logan’s improved sales in February increase the company’s market share to 16.8% against January’s 12% in mid-size car segment. The company fared well on its flagship model Scorpio too.

Source: The Economic Times 7th March 2008.

Mahindra Renault LOGAN! A WINNER All the Way!

2008-01-07T03:02:00Z

Mahindra Renault on Friday announced that it was offering customers an attractive entry invitation price of Rs.4.49 lakh per vehicle (ex showroom Delhi) on the fully loaded 1.4 litre Petrol variant. This limited period offer will come into effect from January 7 and will be available for 45 days from this date, the company said in a statement.

“We are extremely delighted to receive prestigious industry accolades which are testimony to the Logan’s solid build, performance and superior mileage. The special invitation price on the petrol variant is our way of inviting potential customers to join in the celebrations at Mahindra Renault," said Nalin Mehta, Vice President - Sales & Marketing, Mahindra Renault.

"The Logan has been a huge success since its launch early last year, as reflected in the 12% market share it has carved out in the C Segment and with this attractive offer we hope to increase our customer base,” Mehta added

From December, Mahindra Renault has increased the price of the Logan diesel variant by between Rs.10,000 and Rs12,000 per vehicle. When launched in April 2007, the sales of the Logan had been estimated at a ratio of 70:30 for the diesel and petrol versions respectively and this ratio has been sustained through the last year.

Mahindra Renault Logan, India’s first wide body passenger car has received several prestigious industry accolades since its launch eight months ago. It has been named the ‘Car of the Year 2007’ by HT Cars & Bikes, a supplement of the Hindustan Times and also recently won the Business Standard Motoring Jury Award 2008.

The J.D. Power Asia Pacific 2007 India Initial Quality Study ranked the Logan as the ‘Best Entry Midsize Car in Initial Quality’, which is the ultimate measure in quality. The Logan received the lowest score of 65 PP100, i.e. Problems Per 100 vehicles, ahead of other leading passenger cars, indicating a high level of satisfaction experienced by customers.

The Logan has also been declared the leader in its segment in new vehicle design and performance in India, according to the J.D. Power Asia Pacific 2007 Indian Automotive Performance, Execution and Layout Study (APEAL). The 2007 four-wheeler total customer satisfaction study undertaken by leading market information provider, TNS, ranked the Mahindra Renault Logan Diesel at the top of the ‘Midsize Car – Diesel’ segment with an exceptional score of 96.